Opposition Research & Competitive Intelligence

At Reveille Advisors, one of our most in-demand services is conducting targeted opposition research on the competitors and adversaries working against our clients’ interests. By combining Human Intelligence (HUMINT) and Open-Source Intelligence (OSINT), we deliver a 360-degree view of your strategic landscape.

Our team audits public records, proprietary data platforms, social media activity, and digital tools to build detailed target profiles. When needed, we employ social engineering tactics to discreetly gather deeper insights. Every method we use is fully legal and ethically executed, designed to uncover the strategies, vulnerabilities, and hidden influences that shape your opposition’s behavior.

Opposition researchers performing intelligence collection in an office.

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Opposition Research

Opposition research often gets a bad rap due to so many misconceptions. However, collecting oppo research is entirely legal and conducted within the boundaries of the law. It simply requires a personable and skilled investigator to uncover the details your competition hoped would remain hidden. 

We conduct opposition research using Human Intelligence (HUMINT) methods and Open Source Intelligence (OSINT) techniques to lawfully discover and gather valuable information. This research typically includes a target’s property records, business interests, legal history, professional reputation, media coverage, social life, associates, and social media activity.

For instance, a candidate may claim to represent the “working man” while secretly owning vacation homes in LLCs on a remote island. Or consider someone running a “just say no” campaign who has quietly invested in legal cannabis operations. The world is full of hypocritical figures, and we aim to expose them!

Competitor Monitoring & Market Intelligence

Our market and opposition researchers specialize in providing deep, tactical insight into competitors. Think of this as private investigation meets strategic analysis: we deliver a full-spectrum understanding of how your competitors operate, grow, and win.

Reveille Advisors uses HUMINT and OSINT to uncover critical details, such as:

  • Vendor relationships and strategic partners
  • Marketing campaigns, product launches, and pricing activity
  • Real estate footprints, acquisitions, and supplier networks
  • Talent strategies, employee movements, and organizational shifts
  • Patterns of corruption, conflicts of interest, or unethical conduct

Turning Competitive Insight Into Action

Our work goes far beyond surface-level monitoring. We analyze what sets your competitors apart and how you can immediately counter their efforts.

We also conduct one-off research projects tailored to your needs, including online brand visibility audits led by our SEO consultants. These audits explain how Google prioritizes certain brands and how your business can reclaim Page One.

Every engagement is discreet, customized, and guided by clear objectives. If you’re unsure whether your needs fit our model, we’re happy to talk through it. If we’re not the right fit, you can count on our silence.

Activist Activity & Risk Monitoring

We legally monitor and collect public intelligence on individuals or groups that may pose a threat to your brand, organization, or personnel. At Reveille Advisors, we firmly believe in the rights afforded by the U.S. Constitution to every American. However, isolated pockets of bad actors can sometimes engage in increasingly destructive and violent behavior.

Our focus is on protecting innocent residents and civilians from harm and preventing the destruction of private property. This service is not politically motivated or partisan; it is rooted in promoting civility within communities.

Work With Us

We offer 30-minute consultations for you to share your challenges and we’ll determine what solutions are available. As always, discretion is provided and secure communication options are available. We’ll speak with you soon!

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